A NEW ERA – LLAMAS NAMED PRESIDENT OF SIDEKICKS
Jesse Llamas named President of the Dallas Sidekicks
Allen, Texas (June 21, 2021) – The Sidekicks are kicking off a new era as the organization officially announces Jesse Llamas as President of the club. Llamas is stepping into his new role after serving as the Sidekicks General Manager and Director of Operations for three seasons.
Llamas brings with him an in-depth understanding of the operational and player management elements of the organization. “I am very excited,” Llamas states. “This is something I have been working towards over the last three seasons.”
The overall growth and performance of the organization will be driven on the mentality of hard work as the Sidekicks focus on moving forward.
Llamas begins to express, “I believe I have found the right team, and we will go forward into the community making sure everyone knows every single face of the front office.” He confidently says, “I want people to trust our new organization and our new team going forward. I want everyone to feel they are part of the team.”
Llamas will focus on rebuilding relationships as well as bringing in new ones. In his first season, Llamas is laying down the groundwork to seek new potential sponsorships as well as existing ones. The strategy is to invest in building the foundation of the Sidekicks, starting with the community.
Community holds deep into the drive of what Llamas is bringing to the Sidekicks as a new leader. He reflects on memories of how a simple interaction with a professional player or staff member in an organization created a true lasting impression on his commitment to be a fan of that team.
The priorities are set as Llamas looks to establish and elevate the future of the Dallas Sidekicks.
“The first step as the Sidekicks President is simple grassroots work to get out into the community, establish ourselves here in the Dallas/Fort Worth area with so many other professional teams, and make sure that the Dallas Sidekicks become a fan favorite.”
As the last statement to the fans and community, Llamas passionately speaks, “Come out to a game, it’s fast, it’s furious, and you’re going to love it! The best of all, you are going to know the players on the field, the coaches, the front office team, so come out and watch a Sidekicks game!”
Season kicks off November 2021. Be on the lookout for tickets!
ABOUT THE DALLAS SIDEKICKS
The Dallas Sidekicks is an American professional indoor soccer team of the Major Arena Soccer League. The organization was established in 1983, is headquartered in Allen, Texas, and plays all home games at the Allen Event Center. Follow the Sidekicks at www.dallassidekicks.com and on their social media.
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ABOUT THE MAJOR ARENA SOCCER LEAGUE
The Major Arena Soccer League represents the highest level of professional arena soccer in the world. The MASL features teams across North America, with teams playing coast-to-coast in the United States and Mexico. The MASL is currently incorporated as a 501(c)6 not for profit corporation formed to promote the business and sport of arena soccer.